The cute little store located in the old Bricklane Boutique space had its official opening on April 29 with many locals already supporting the business and checking out the new surroundings.
“Our first week has been awesome,” Ros said.
“I am overwhelmed by the people coming in to wish us well! The locals have really embraced our little store and we have really missed seeing everyone.
“Yarrawonga main street has such a great vibe, we are loving it.”
Although slightly different to the estate, the provedore offers many of the items Rich Glen is so well known and loved for.
“The locals are our biggest supporters and always have been,” Ros said.
“Our focus is to be offering our products that we make on the farm and try to source other produce from farmers around us - fruit, veges, eggs, honey and anything that is grown.
“We would love to sell what we can for farmers that have closed their farm gate stores or lost their contracts with retail.
“We are definitely not looking at turning it into a partial cafe as we have so many awesome cafes in this town and I’m really enjoying their coffee and great food.
“The little courtyard besides the store, we have been busy propagating all of our plants from the farm and would like to add a simple nursery as well.
“As far as the provedore side of things we are selling local cheese, dips, pate, pasta, olives, pizza bases, health foods, salami and small goods.”
With the store coming up so well in such a short space of time and all of Rich Glen’s popular products available, you would think that the idea for the provedore was in the pipeline for a while but Ros said it all just fell in to place.
“The provedore was never really in the pipeline,” Ros said.
“The opportunity arose as Kadie from Bricklane Boutique wanted to end her lease and sell online from home when everything went belly-up so as we had a lot of product sitting in our warehouse and such a terrific team behind us it only felt natural to bring the farm into town to keep everything going.
“I know it’s a little store but our gorgeous team of girls that are helping to get the store going offer terrific customer service.”