To qualify for the Dealership of the Year award, each dealer must first win the President’s award, a commendation received by 12 dealerships nationally to measure their overall performance.
Echuca Toyota won the Rural Dealership award for 2022, going back-to-back with the win in 2023.
Echuca Toyota dealer principal John Merritt was thrilled with the achievement and was not only honoured to be nominated, but also to win the award against the best dealerships in the area.
“To go back-to-back is pretty exciting,” he said.
“We are immensely proud to be awarded this, especially among our peers.
“To be recognised in that esteemed company is amazing, and as the dealer principal, I am extremely happy.”
Mr Merritt highlighted his staff and their positive customer engagement as the primary reason for the dealership’s continued success.
“Our staff are very proud of the award; to achieve that is an immense performance. They put in the work each and every day, and I couldn’t be happier with them,” he said.
“They strive to provide the best outcome for our customers, which has been recognised with this award.
Mr Merritt also wished to thank the Echuca community and their customers for supporting the dealership.
“We are very thankful to the community and our customers for their support every day; we couldn’t do it without them,” he said.
“We place our customers at the heart of what we do every day, and building long-standing relationships with satisfied customers is really at the heart of our success.”
